The Signature pubs have a set style guide in place, implementing the style I created other menus along with some supporting POS. When creating the other menus I looked towards the main menus for inspiration on layout and design for consistency. However with the buffet menus having completely different content it required a different layout and approach with it being created as a booklet with package options. With the menu launch approaching a set of countdown social assets were produced along with 30% offer correx and social.